integra

Integra is a Mexican non-profit, created in 1999 as an integral platform for women, which offers human and economic development programs to break the cycle of violence and reduce poverty in Mexico. Integra’s primary focus is to empower women who have suffered from domestic violence and to give them the skills to successfully integrate into broader society.

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brief

problem

70% of women in Mexico suffer from domestic violence and rely on their partner for financial stability.

solution

Equipping these women with trade skills to lift them out of poverty and become independent, working members of society.

identity

logo iterations

final outcome

tagline

color palette

type

pattern

Raleway Bold

user interface

branded elements

shirts and totes

letterhead system